Waffar 2 Cash — Paints and Home Finishing Online Store, Egypt

Waffar 2 Cash is an Egyptian online store for home finishing materials. Its catalogue covers interior and exterior paints from brands such as Jotun, GLC, Pachin, Nippon and Sipes, decorative wall murals and posters, wall cladding and flooring, and finishing tools, aimed at homeowners and contractors.

The challenge

Finishing materials span very different product types, from paint tins sold by brand and colour to printed murals sold by design. The store needed one Arabic catalogue that could hold all of them, push time-limited cashback offers, and reassure buyers about payment and delivery for large orders.

What we built

• Promotional hero slider: a banner inviting shoppers to browse the latest paints, featuring brand tins, with a shop-now button.
• Main categories and top sellers: rounded category tiles and circular top-category shortcuts leading into paints, murals, cladding and related sections.
• Tabbed product rows: special offers, best sellers and new arrivals, with sale badges and add-to-cart buttons on every product card.
• Campaign banners: blocks for ordering online and receiving at your door, cladding and flooring, and countdown timers for cashback offers.
• Payment and trust strip: banners and footer badges for Visa, Mastercard, valU, InstaPay and Aman, plus a four-step how-to-order bar and a brand logo carousel.
• FAQ, app and newsletter footer: an FAQ accordion, App Store and Google Play badges, a newsletter form, service icons for delivery and support, and a floating chat button.

Result

The project brought paints, murals and finishing materials into one Arabic storefront with clear category routes, visible brand names and payment options that Egyptian shoppers use every day. Cashback and offer banners could be rotated from the homepage without rebuilding the layout.

Design, development and on-page SEO by Eng. Mohammed Zaki — Zaki International.